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Auto Blog Plugins – Do They Still Work?

Thinking about setting up an auto blog or looking for a way to automate your blogging efforts?… Let me share with you some information and personal experiences to help you make an informed decision about using auto blog plugins with your WordPress blog.

Auto blogging plugins and software started creating a buzz back in 2010 with tools like the WP Robot WordPress plugin. After hearing a lot about it later that year, I decided to give it a try. I purchased a copy of WP Robot and started setting up self-hosted WordPress blogs monetized with Google Adsense.

Over the course of about 9 months, I preceded to setup 196 WordPress blogs across 27 different class-C IP addresses. At that time the auto blog plugin was a bit tedious to use and a quite buggy, but it did do the task of automatically creating lots of unique content, especially when integrated with the best content spinning software on the market, SpinRewriter.

Here’s how it works…

Auto blog plugins can be tasked to pull content from popular content-based sites based on search keywords you specify. It will scrape that content from those other sites and publish it as a new post on your WordPress blog. You can set the plugin to automatically do this as many times per day as you wish. These plugins will typically come with integration for content spinning, running that scraped content through an algorithm to replace words and phrases with synonyms and alternate sentence structures, to make the copied content unique in the eyes of Google and other search engines.

…and this all happens in seconds in a “set-and-forget” fully-automated fashion.

So if this was all so easy, why am I not doing it today?…

I can sum up the answer to that with two animals… “Panda” and “Penguin”.

As I had suspected when I began the project in mid 2010, Google would soon catch on and put an end to the creation of garbage automated content ranking well in the SERPs (Search Engine Results Pages). I had some initial success, but it was very short lived.

Here are my Adsense income results from this “experiment”.

  • Month 1: $40
  • Month 2: $67
  • Month 3: $380
  • Month 4: $940
  • Month 5: $1,204
  • Month 6: $1,723
  • Month 7: $3,639
  • Month 8: $426
  • Month 9: $180

What happened in month 8?…

Google adjusted their algorithm to weed out crap content… and I was the Crap Master.

To make matters worse, I also received a nice email from Google in month 9, stating that my Adsense account had been banned and that they were not going to be sending any further payments (they still owed me over $1900 at that time).

You see… the real problem with auto blogging, and content spinning, is that the content it creates is really low quality… and often not very human readable.

Here is a sample of “spun” content:

Autoblogging is fairly a hot subject matter nowadays in the Online marketing social circles. Just in case you have certainly not heard all the current news and also are actually scratching your head regarding what autoblogging is actually, that is actually a method for producing blog posts in a ‘specify this and neglect this’ sort of means that possess plugins in place to instantly post material daily. This essentially takes much of the effort away from making distinct subject matter and posting everyday and even every few days. But, the question of the minute is actually, carries out autoblogging work? Can you definitely produce a ton of easy revenue simply coming from setting up these little specific niche blogging sites and afterwards leaving all of them to sustain on their own?

-Spun to 97% unique using SpinRewriter

As you can see… that’s very hard to get through, and certainly not value content.

If you try to use auto blog content without spinning it, your blog will be full of copied or “plagiarized” content, you’ll be penalized, never rank… and possibly even be de-listed from the SERPs entirely.

When is it effective to use “spun” content?…

In my opinion, there is really only one strategy where it’s effective to use spun content. That is for the purpose of creating backlinks to your other “more important” web properties to build more authority for SEO (Search Engine Optimization) purposes. I recommend using extreme caution here though, because as the search engines continue to become more intelligent, they are less tolerant of “unnatural” content… and there are more powerful ways to get backlinks (that’s a topic for another post).

If you want to create a natural flow of ever-growing quality traffic that turns into leads and sales, I don’t recommend the use of auto blogs or content spinning.

So What’s The Best Blog Content Strategy?

As it stands today in 2015… content is still king… and the higher the quality and value of that content, the better your results will be.

Now before I get into this, let me clarify who I’m speaking to… This is directed at those looking to create sustainability, and produce online content that matters, and provides real value to their target audience.

When you change your focus from solely trying to get traffic, to serving your market… you’ll see a major shift in your results… EVERY TIME!

I realized this after struggling for years, trying every sneaky automated content generation tool on the market, paying services to create cheap articles, and even buying PLR (Private Label Rights) article packs for use on my blogs. I spent so much time and money trying to avoid doing what I perceived to be hard.

My mindset was changed practically overnight when one day I created a blog post that showed people an easy process to fix an annoying problem with Facebook not properly linking to their Employer’s Facebook page. It was a a very simple solution that served a mass need, and within a couple weeks of publishing that post, it was getting hundreds of views per day. Within a month, there were over 600 comments on that blog post and I had gained nearly 200 new Facebook friends. That single post had outperformed every piece of content I’d published online up to that point… ever.

{about 8 months later, that WordPress blog was hacked and I lost all the content. I re-wrote the post and published it on a new blog and that post still ranks on Google’s first page, even though the issue with Facebook no longer exists. …That’s the power of VIRAL SUSTAINABILITY… and you cannot create it with crap content.}

From that point forward… I just continued to focus on what my market wanted… what they were struggling with… what questions they were asking. Then being their solution provider.

Just like the character Bigweld said in the 2005 film “Robots”…

“See a need, fill a need.”

That’s my mode of operation when it comes to creating content online.

So, to wrap this up and put a bow on it… I recommend that no matter what you are promoting or selling, put the needs of your readers first. For those just getting started, this is a lot easier than it may seem… and certainly a lot easier than trying to find shortcuts around it. When you serve your readers, they are a lot more likely to come back for more, buy from you, join you in a business, subscribe to your content… or anything else you give them the opportunity to act upon.

Here are a few simple blogging tips…

Stop tweaking your blog, and get to it!
Changing themes, aligning images, choosing social media buttons, installing plugins… will make you NO money. Stop wasting time on stuff that doesn’t matter and start creating content that will attract your potential customers.

Invest in your training.
I believe the reason most people resort to using strategies like content scrapers, spinners and auto blog plugins is because they think creating their own content is time consuming and hard (I once did). The truth is… it’s quite easy once you learn how to go about it and build a few new skills. Check out this recent post where I showed how to come up with 50 great blog post ideas in 10 minutes.

As an example, this blog post has taken me about an hour to write. I will spend another 10-15 minutes sharing it and running it through my simple syndication process to get it “out there”. As a result… it will begin getting visitors immediately, it will get shared by others whom I don’t even know, and it will eventually rank in the search engines for keywords related to the content topic. It will remain a piece of valued content on my blog, attracting visitors, providing value to others and generating leads and sales for my business…. FOREVER. I think that’s pretty cool!!

If you’d like to learn exactly how to do this stuff, and how this blog is a part of my six-figure online business that I manage in just a couple hours per day from anywhere… Click Here and get my free training.

If you’ve had experience with auto blogging or content spinning… I’d love to hear your story in the comments below, and please share this post with others if you found it helpful. πŸ™‚

25 comments… add one
  • Great blogging strategy. Kalatu is a great recommendation, easy to setup and use, plus it is a money making blog. Thanks for sharing πŸ™‚

    • Thank you Teilon.. don’t even get me started… I could go on for days about the massive value in the Kalatu platform. appreciate your comment. πŸ™‚

  • Great post John. Thanks for explaining the problems of auto blog plugins. As you say, you can’t beat quality content, Google can’t get enough of it and it will never go out of style. Thanks for sharing.

    • That’s for sure Keith. You’ll never get into trouble with Google by creating good content. Thanks for visiting πŸ™‚

  • Great blogging tips Jon I really enjoyed your post thanks.

    • Thanks Jose, I’m glad you enjoyed it buddy πŸ™‚

  • great blog post, Jon. You certainly have a lot to share from all of your experience in this field of network marketing. You have learned so much and I think it’s awesome how you want to help others avoid pitfalls that you have fallen into.

    • Thanks so much Nancy… I figure that’s the best use of all these experiences, and this knowledge I’ve built up. πŸ™‚

  • Great Post Jon. I always have wondered about all of those great plug in’s. I never tried any. Guess I just did not believe the hype. Thanks

    • There are literally thousands of plugins for WordPress.. many of them very cool. However, there are really only a small handful of ones that you really need. Most people will spend all their time installing and uninstalling plugins instead of getting down to the business of creating content that will attract visitors… then they wonder why they have no traffic LOL. Thanks for your comment John. πŸ™‚

  • Jon,

    You’re 1000% on target here. I’ve used auto-bloggers before and, even though the content was already spun, it just wasn’t on the same quality (not to mention writing style) as what I could produce manually.

    Sure, they save time and free you up to do other stuff. However, it would be much better to hire a ghost writer that you can work with and negotiate a payment schedule with them than to use an auto-blogger.

    • Exactly Raymond… nothing compares in quality and effectiveness with a hand-written unique post that provides value on a specific topic. πŸ™‚

      • Isn’t it funny how old-fashioned principles creep into technology?

        In social circles, it was (and still is) more personal to give a hand written note than a typed one. The same holds true in business.

        Correlate that with blogging and content creation, you get better results from manual creation methods than with automation when it comes to writing.

        Automation does have it’s place, but not when copywriting is involved.

  • Oh the temptation for endless blog tweaking! So glad you brought that up in this post because we all need to be reminded of what a total waste of time it is. The hours I’ve wasted on such things. Yikes… You’ve got it right… just get to it! Another awesome post Jon:)

    • Haha!… exactly Gary, I hope you could feel the pain in my writing as I laid that down. So much wasted time. It’s funny, but tech skills can be one of our worst enemies when it comes to effective marketing. πŸ™‚

  • Thanks a lot for the insightful tips. I was looking for a way to put out 100 blog posts in 30 days or less. Did a search in Google and landed here. I guess this must have been produced without autoblogging tools.

    • Hey Donfelix… you are correct. None of the posts on this blog were created using autoblog software or plugins… and if they were, you would not have found this post because it would not have ranked or been worth reading. πŸ™‚

  • Great Blog Post Jon…once again very helpful information. Totally agree I have started to use Kalatu and its amazing.

  • Thanks for leading to the right way. I was really on wrong track.
    Now, I could make real money 5 to 6 figures per month..

    • Thanks Karma!.. I’m glad I could help get you pointed in the right direction.

      I highly recommend you take a look at this since I can see that what you’re currently doing on your blog is not getting you anywhere πŸ™‚


  • Mr, Jon, I was really on the wrong track, after reading your post i am,now on the right direction.

  • Jon,

    How have did sites that rely heavily on curated content become a success? My understanding is that HuffPo, Business Insider and SeekingAlpa are all content aggregators/curators of sorts. Was it the combination of unique and reproduced content? Also, is there anything to be said for the value added by providing users access to quality content in one location (Pulse?)?

    • Curating is not the same as copying and scraping other’s content. Sites like the ones you mentioned have a good mix of original content as well as curated content and they spend huge marketing dollars on social syndication/marketing to gain their authority.

      When you tastefully curate parts of other’s content, it is a well respected practice, but that cannot be done with automation tools. Make sense?

      Thanks for your comment. πŸ™‚

  • Well this certainly still apply’s in 2016 and I’m sure it will continue to be true in the future…that not only do the search engines want good quality content but the consumer does too. As a small online business entrepreneur I build my business with good quality content whether it be on my blog, social sites or email marketing it provides a pathway to building powerful relationships with people. And building rapport leads to long time paying customers. You always provide great information and valuable content Jon. So I appreciate you sharing this!

    • Thank you Lynn… love your comment πŸ™‚


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